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The web site htmlkit.com states the following, "Buy Now - 50 off." I saw that the website stated " Make it your good looking editor." They also said " Easily customize UI color, editor style and text size. Use it in English, Dutch, German or Italian. See color codes in color. See the color below each color code, so you dont have to remember every RGB hex color code. Finding STYLEs, IDs, JavaScript events, CLASSes and more just got easier. Search in sections you want and skip the rest, with instant contextual search. Convert text to HTML lists. Preview in the editor ." The meta header had html editor as the first optimized keyword. This keyword is followed by web design, ftp client, and html5 which isn't as important as html editor. The other words htmlkit.com used was download software. javascript is included but could not be understood by search crawlers.